{4:50 minutes to read} When I was younger, with a rather extreme physical regimen of fitness including football, wrestling, tennis, weightlifting, etc., I often repeated the same cycle — I’d push myself too hard, get injured, and then I’d have to stop. And when I stopped, I stopped completely. I’d go from one extreme of [...]
{2:20 minutes to read} I’ve only had one real boss: my father. He’s a deep thinker & very learned—inspirational to many people. He taught me pretty much everything I know in terms of business. I’d like to share one of the best lessons he taught me, which still rings true on a daily basis: 7 [...]
{3:50 minutes to read} Business professionals often wonder: Is it worthwhile to market my practice during the various conferences I attend? At Practice Marketing, we’ve used conferences for marketing for a number of years, and fairly successfully. Whenever possible, we try to be in a room full of potential clients. […]
{3:30 minutes to read} Customer Relationship Management (CRM) is basically a hub where people organize, store and stay in touch with their customers or clients, whether for a service, product or company. Unlike a standard contact list or email program designed for a single user, CRM is more functional and interactive. It allows you to [...]
{4:54 minutes to read} Clients ask if we can advise them on how they can get more likes and interactions on their social media. There are many ways to encourage people to like your Facebook business page or LinkedIn company page including direct invites, giveaways, prize drawings and other enticements. But I keep going back [...]
{4:00 minutes to read} In Part 1 and Part 2, we shared tips and solutions to take control of your online brand. In Part 3, we continue revealing ways to bury negative search results on search engines: 6. If you really want to take advantage of getting your name and fresh content out there on [...]
{4:15 minutes to read} Email marketing is convenient and efficient. Yet, efficiency & effectiveness are often counter to one another. Meaning, as something is more efficient, the less effective it often is. Very often the most effective forms of marketing aren’t a very efficient use of time or resources. However, quality time spent with VIP [...]
{3:40 minutes to read} When you Google yourself, what comes up? Is it you or your website? Does someone else with the same or a similar name as you come up? What are you finding there if it is you? Is it positive, negative or in the middle? Maybe you don’t want people seeing the [...]
{3:55 minutes to read} If you are considering Pay-Per-Click (PPC) advertising, there are many providers to choose from including Google, Yahoo, and Bing. Google is the largest player in the game, raking in 80+% of the search market. Years ago, getting visitors by utilizing PPC was fairly easy, but today the competition is formidable. For [...]
You can use this “power trick” to grow VIP relationships – with referral relationships, media contacts, program directors, and even potential clients. It can also be used to drive targeted traffic back to your website. It works best after you’ve been blogging consistently & active on social media for a while (that’s how phoneBlogger.net gives [...]
