The Final Phase of the Sales Funnel: Asking for Testimonials and Referrals

2018-03-27T08:03:03-04:00

{2:55 minutes to read} As professional marketers, our goal is not to close the sale but to open a relationship. This is the difference between a customer and a client. When a potential client, aka “a prospect,” walks through the door or calls on the phone, the sales process has begun. A sales “funnel” is [...]