social media

What’s Your Most Engaging Topic?

2021-10-06T14:42:25-04:00

Mark Bullock, Co-founder of Videosocials.net and phoneBlogger.net, provides some simple and easy tips to make your content more engaging. Stay up to date, get our newsletter Transcript: We all know that it's best to open with a question or a bold statement. The next level from that is is that if that question [...]

What’s Your Most Engaging Topic?2021-10-06T14:42:25-04:00

A Dirty Little Secret About Social Media Content [VIDEO]

2021-05-19T07:25:51-04:00

Videosocials.net and phoneBlogger.net COO and Co-Founder, Mark Bullock, shares one action you can take across social media platforms that will take your social media campaign to the next level. Transcript: So, I’ve got a dirty little secret for you when it comes to social media. Hi, I’m Mark Bullock with Videosocials.net and phoneBlogger.net . And [...]

A Dirty Little Secret About Social Media Content [VIDEO]2021-05-19T07:25:51-04:00

Why You Need Video in Your Marketing Mix [VIDEO]

2020-12-30T16:30:43-05:00

Ever heard the phrase, “It’s nothing personal, it’s business”? Mark Bullock, Co-Founder of Videosocials.net and phoneBloogger.net, believes the opposite is true. Video is the next best thing to being there in person and people want a personal connection with their audience. Video is also favored more in social media algorithms so there’s a better chance [...]

Why You Need Video in Your Marketing Mix [VIDEO]2020-12-30T16:30:43-05:00

Where Do the Email Addresses Come From for Your Newsletter List?

2018-09-14T12:14:48-04:00

{2:30 minutes to read} Consistent, educational, (and non-self-promotional) newsletters are an integral part of your online marketing strategy. One of the initial challenges for many entrepreneurs is building a mailing list. Where Do the Email Addresses Come From? Your Email Program  An obvious place to start is your email program: Outlook, Gmail, Thunderbird, etc. Many [...]

Where Do the Email Addresses Come From for Your Newsletter List?2018-09-14T12:14:48-04:00

What Kind Of LinkedIn Networker Are You?

2018-10-08T09:50:09-04:00

Networking can help us in many different ways. Likewise, so can LinkedIn. But this article isn’t about how to use LinkedIn. Rather, we'll explore how LinkedIn helps us utilize our networks depending on what type of user we are. The Visitor Some of us are only visitors on LinkedIn. We don’t consider it our home. LinkedIn isn’t [...]

What Kind Of LinkedIn Networker Are You?2018-10-08T09:50:09-04:00

Smile! A Great Headshot Is Great for Business

2018-03-27T07:42:02-04:00

{2:45 minutes to read} If you own or work for a professional practice, you need to be active on LinkedIn and other social media platforms. Our clients know the importance of publishing blog articles, developing educational content, etc.—and those article signatures need to have your headshot. There’s a myriad of places in the professional world in [...]

Smile! A Great Headshot Is Great for Business2018-03-27T07:42:02-04:00

Are Your Online Properties a Hacker’s “Dream”? Protect Yourself Now!

2018-03-27T07:52:29-04:00

{4:25 minutes to read} Hacking and Internet intrusion is on the rise. Issues are occurring in websites, social media, and even in some email systems. It is incredibly important to take serious and consistent steps to ensure that your online properties (Facebook, Google+, LinkedIn profiles, newsletter programs, website and/or blog) are protected to the greatest [...]

Are Your Online Properties a Hacker’s “Dream”? Protect Yourself Now!2018-03-27T07:52:29-04:00

7 Surprising Benefits of Testimonials

2018-03-27T07:53:59-04:00

{Read length: 7 minutes} Why do we showcase testimonials on our websites and other marketing? We all know that testimonials edify our credibility and trust; nowadays, this is called “social proof.” Of course, some use testimonials to “humblebrag” (y’know, to humbly brag about yourself – in this case, through a third party). Citing testimonials helps [...]

7 Surprising Benefits of Testimonials2018-03-27T07:53:59-04:00

3 Ways to Increase Your Twitter Followers

2018-03-27T07:59:29-04:00

{4:09 minutes to read} Twitter is best for anyone who wants to be seen on a stage. This includes the obvious people who are usually on stage, including performers, entertainers, and celebrities, but also government officials and politicians, authors, and subject matter experts. If you are looking for more speaking engagements and more opportunities to [...]

3 Ways to Increase Your Twitter Followers2018-03-27T07:59:29-04:00

What’s the Right Length for Your Blog?

2018-03-27T08:00:59-04:00

{3:07 minutes to read} There really isn’t one perfect length for blog articles. But given people’s short attention spans these days, you should make sure that readers remain interested from beginning to end. If you’re using your blog as a marketing vehicle, keep your articles short and simple. […]

What’s the Right Length for Your Blog?2018-03-27T08:00:59-04:00

Why Are You Sending Your Prospects to Competitors?

2018-03-27T08:01:24-04:00

{2:15 minutes to read} If you don’t have ALL of the information and answers that your prospective clients are looking for on your website, that’s exactly what you are doing. To say “times have changed” in the online marketing world would be an understatement. Your website/blog can no longer be just teaser information or espouse [...]

Why Are You Sending Your Prospects to Competitors?2018-03-27T08:01:24-04:00

4+ Surprising Benefits of Testimonials

2018-03-27T08:01:42-04:00

{2:30 minutes to read} When we obtain a testimonial, we benefit in 4 ways: 1. When our clients say it in their own words, we’re able to fully understand the value that we’re providing. Sometimes testimonials on websites and brochures don’t sound “authentic” because they are not in the client’s actual words. 2. When clients [...]

4+ Surprising Benefits of Testimonials2018-03-27T08:01:42-04:00

Need a Brush-Up on Writing Click-Worthy Blog Titles?

2018-03-27T08:03:24-04:00

{0:35 minutes to read} When you’re sifting through titles—whether in your inbox, on Facebook, on LinkedIn, or on other social media platforms—what catches your eye? What garners enough interest for you to click through and read? […]

Need a Brush-Up on Writing Click-Worthy Blog Titles?2018-03-27T08:03:24-04:00

Our Love/Hate Relationship with Being Reminded

2018-03-27T08:04:45-04:00

{4:15 minutes to read} How does phoneBlogger remind its clients of publication deadlines, approvals, and appointments? Like every business, we walk a fine line between being a nuisance and being diligent when communicating with our clients. I was speaking a week or so ago with one of our editors about reminding me, and other clients, [...]

Our Love/Hate Relationship with Being Reminded2018-03-27T08:04:45-04:00

3 Ways to Measure Results

2018-03-27T08:05:36-04:00

{4:00 minutes to read} There’s an old adage: “Only 20% of marketing works; 80% is a waste. We just don’t know which 80%!” Even worse, the 80% is a changing set: What worked yesterday may not work tomorrow, and so forth. Unfortunately, much of marketing is trial & error and A/B testing. Still, I find [...]

3 Ways to Measure Results2018-03-27T08:05:36-04:00

Facebook’s Instant Articles: Useful for Professional Services?

2018-03-27T08:08:23-04:00

{3:12 minutes to read} Social media has revolutionized marketing in some ways by providing opportunities for free and fast marketing. The technology in this space changes quickly; the options that are available now will most likely be very different down the road.   As the social media landscape continues to evolve, we research and vet [...]

Facebook’s Instant Articles: Useful for Professional Services?2018-03-27T08:08:23-04:00

Word-of-Mouth Marketing vs Advertising

2018-03-27T08:09:20-04:00

{3:15 minutes to read} At Practice Marketing, Inc., we feel that word-of-mouth marketing yields more long-term and higher quality results than advertising does. This is because there’s an implied trust that comes with word-of-mouth marketing, especially if you’re reinforcing it with educational and informational content in the form of blog posts, newsletters, articles, and social [...]

Word-of-Mouth Marketing vs Advertising2018-03-27T08:09:20-04:00

We’ve Been Hiding Something from You:-) You’re Now Being Published on LinkedIn

2018-03-28T00:31:55-04:00

{2:15 minutes to read} phoneBlogger has begun publishing your blog articles to LinkedIn Publisher. This is part of a new feature available on LinkedIn. What is LinkedIn Publisher? Here’s what LinkedIn says: Your original content becomes part of your professional profile. It is displayed on the posts section of your LinkedIn profile. It’s shared with [...]

We’ve Been Hiding Something from You:-) You’re Now Being Published on LinkedIn2018-03-28T00:31:55-04:00

Professional Online Networking Beyond Pop Social Media

2018-03-28T04:43:15-04:00

{4:00 minutes to read} What do you think about when you hear the term “social media”? The field of online networking goes beyond what we traditionally think of as social media, which puts the emphasis on the social, on the fun & on the non-professional aspects of our life. But there’s a very healthy & [...]

Professional Online Networking Beyond Pop Social Media2018-03-28T04:43:15-04:00

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