Communities of customers or clients can be virtuous circles, growing themselves through a network effect. If you’re looking to scale your business and enjoy sustainable growth, forging and nurturing your customer community is worth the effort. Imagine if every customer or client brought you one more.
Scale your community with compounding growth, and it’s like doubling your pennies every day.
Who are your customers?
Customers are not always end-users: For decades now, General Mills has been advertising that “Trix are for kids.” They know their end users! However, they are also cognizant of their customers, the parents who pay. From 2016 on, Trix’s cereal boxes proudly boast, “No corn syrup, artificial flavors or colors.”
Read the whole article on Forbes.
Vikram Rajan, Co-Founder
Telephone: (888) 952-4630
Email: Vik@phoneBlogger.net
Website: phoneBlogger.net
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