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The phoneBlogger process is highly successful at starting conversations. At phoneBlogger, we have enjoyed watching as numerous clients have benefited from their blog posts striking a chord with their colleagues, affiliates, centers of influence & referral sources. This is often because the opinion or viewpoint expressed was either contrary to or progressive beyond the collective [...]
Every service phoneBlogger.net provides is designed to have people become aware of you, and then be consistently reminded of you. The frequency and number of social channels to which we syndicate and cross-promote your blog articles is because no one will notice or pay attention to all of it. People will only notice some of [...]
If you are in professional services and you want to grow your business, you simply must embrace social media – specifically LinkedIn. For example, a client of ours who only recently opened a LinkedIn account: Has made more than 1,000 connections; Is a member of 50 groups (LinkedIn’s maximum); Gets dozens of comments on every [...]
When your name is given or dropped, the party or person receiving the referral is going to look you up online. What are they going to find when they do? How findable are you? Are you Googlable? And while they are searching for you, they will also find your competitors. So how can you ensure [...]
Many professionals ask, “Why Should I Blog?” Many have heard about it but they don’t necessarily understand what blogging is unless they’ve actually done it. The primary reason you, as a professional practitioner should be blogging, is to showcase your experience and expertise, which will help you become a Branded ExpertTM in your field. Here’s [...]
Frankly, phoneBlogger.net™ was born out of exasperation. Let me explain: A few years back, we had a professional services marketing client with years of experience in her craft. She is a dynamic and gregarious individual; a brilliant writer, authentic speaker, and a powerhouse networker. A client who was a pro at getting referrals through building [...]
{5:25 minutes to read} Why are online ratings, reviews, endorsements, and recommendations something that you should be concerned about? If a potential client looks for you online, they’re going to look for you by name and profession or industry. If these potential clients see favorable comments, it’s one of the deciding factors as to whether [...]
{4:15 minutes to read} There are a lot of different ways in which you can engage others in your co-marketing. In the phoneBlogger.net world, we are, of course, focused primarily on blogs and newsletters. Cross promotion is the next level of marketing by utilizing these tools: Strategy #1: Quote Others Quoting others is the opportunity [...]
{3:40 minutes to read} Since LinkedIn’s recent “improvements,” certain group postings have been reassigned to the “Jobs” category – which may be a glitch in LinkedIn’s algorithms or an intentional feature. LinkedIn has continually updated and adapted its moderation policy, including what moderators are allowed or prohibited from doing. In fact, we at phoneBlogger have [...]
{Time to Read: 3.5 minutes} Recently I was helping a client get all of their “ducks in a row” for what will be a well-planned outreach to possible referral sources. They had decided to limit their outreach to people that could potentially have a synergistic working relationship with them. In preparation, my client created a [...]
